120 Years Strong - Video Series
120 Years and Running
Chapter 1
Great Dane is celebrating 120 years of producing high quality products to keep American industry moving forward. Take a walk through our company's history to learn more about where it all began and the road ahead.
Spine of Steel
Chapter 2
Through many challenges in our 120-year history, Great Dane’s committed workforce has shown our resilience and determination. Explore Great Dane’s pivotal role in producing high-quality products during the Great Depression. As the American economy was crippled, Great Dane forged ahead as The Steel Products Co. to produce much-needed steel for the country’s struggling businesses. Watch the latest chapter in our “120 Years of Greatness” series to learn more about our legacy of driving ingenuity and innovation.
New Roads, New Opportunities
Chapter 3
With new American roads, came new opportunities to grow our company. As the country’s highway system grew, Great Dane rose to the occasion to help businesses move their goods across the open road. Watch the latest chapter in our “120 Years of Greatness” series to learn more about how Great Dane met the needs of an expanding country, providing innovative solutions for the transportation industry.
840 In Dog Years
Chapter 4
Known the world over, Great Dane has come to symbolize quality, integrity, and innovation. Great Dane's name is woven into our history. It's what makes us a breed apart from the competition. Watch the latest chapter in our “120 Years of Greatness” series to learn more about how the name and iconic image began.
Supplying Our Troops
Chapter 5
When the world needed us most, Great Dane rose to the challenge during a conflict that spanned the globe. As the world broke out in war for the second time, Great Dane was there to produce trailers for American armed forces in our country’s finest hour. Watch the latest chapter in our “120 Years of Greatness” series to learn more about Great Dane’s role in supplying American forces to win the war of all wars.
Fresh Thinking
Chapter 6
The invention of the Great Dane reefer was a milestone for American families and our company. As food industry tastes and technology evolved, Great Dane pushed forward to provide new solutions to transport food across the country. When demand for farm-fresh food and produce rose in the 1940s, Great Dane reefers changed the way American families would eat dinner forever. Watch the latest chapter in our “120 Years of Greatness” series to learn more about the development of one of our greatest innovations – the reefer trailer.
Always a Better Answer
Chapter 7
When the Eisenhower interstate system created new possibilities for moving goods across the country, Great Dane developed longer, lighter trailers to equip growing fleets. The development of enhanced trailers opened up new possibilities for the transportation industry thanks to Great Dane’s American ingenuity. Watch the latest chapter in our “120 Years of Greatness” series to learn more about our role in equipping a new era of goods mobility.
Path To Greatness
Chapter 8
More than 50 years into business, our products began to expand as we produced new kinds of transportation solutions for our customers. That’s why in 1958, we became Great Dane Trailers, moving full-time into the trailer business. When our company embraced the name Great Dane, we opened the door for acceleration of our brand across the globe. Watch the latest chapter in our “120 Years of Greatness” series to learn more about how Great Dane Trailers came to be.
Up To The Test
Chapter 9
With the country growing at a fast pace through the 1970s, Great Dane was breaking new ground on plants across America to meet the need. This chapter in American history saw great growth and opportunity for our company and set a new path for our business that continues today. Watch the latest chapter in our “120 Years of Greatness” series to learn more about Great Dane’s strategic rollout of an expanded network in the 1970s.
Ramping Up Production
Chapter 10
The 1980s saw new technology, new expansion, and new possibilities for our company. During this pivotal decade, Great Dane's reach spread across the globe, while company engineers developed cutting-edge technology during the country's tech boom. Watch the latest chapter in our “120 Years of Greatness” series to learn more about Great Dane’s embrace of technology in the new computer age.
Branching Out
Chapter 11
As Great Dane’s network expanded, the company entered a new era of growth and possibility. A historic partnership occurred in the 1990s, as Pines and Great Dane united to form the largest trailer manufacturer in the world. Watch the latest chapter in our “120 Years of Greatness” series to a look at a time of major expansion in the Great Dane brand.
Building Momentum
Chapter 12
The close of the 20th century was an important milestone for the company and the world. As the globe celebrated a new millennium, Great Dane too celebrated a century in business. This new chapter in the company’s history saw an expanded footprint and new innovations. Watch the latest chapter in our “120 Years of Greatness” series to learn more about Great Dane’s entry into a new millennium with time-tested products to serve a new need.
Future Forward
Chapter 13
The future looks bright for a company that has steered forward and risen to the occasion for more than a century. Great Dane is ready for the road ahead as we find new ways to help industries transport their goods across American highways. With 120 years of history, Great Dane is looking to new and innovative ways to meet our customers’ needs and accelerate technology. Watch the latest chapter in our “120 Years of Greatness” series to learn more about how Great Dane continues to lead the transportation industry as a goods mobility leader.